How Marketplace Labs collects, uses, stores and protects data accessed through Amazon's official APIs and through use of our services.
This Privacy Policy is published by Bright Future Ecommerce (Business Registration No. 1419156-1), operating under the trade name Marketplace Labs ("we", "us", "our", "the Company"), located at 35682 Timberlane Dr., Abbotsford, BC V3G 1L6, Canada.
This Privacy Policy explains how we collect, use, disclose and safeguard information when you visit our website at www.marketplacelabs.ca and when we access Amazon seller account data on behalf of our clients through Amazon's official API programs, including the Amazon Advertising API and the Amazon Selling Partner API (SP-API).
We are committed to protecting your privacy and handling all data in accordance with applicable Canadian, European and United States privacy laws including:
By using our website or engaging our services, you agree to the terms of this Privacy Policy.
Marketplace Labs is a specialized Amazon agency that manages Amazon seller accounts on behalf of our clients. We operate an internal, proprietary dashboard platform that connects to Amazon's official APIs to aggregate, display and analyze client account data for internal agency use only.
Our platform is not a public software product. It is an internal operational tool used exclusively by authorized Marketplace Labs team members to manage and optimize client Amazon accounts.
Data Controller Contact Information:
We collect and process the following categories of information:
With explicit authorization from our clients, we access Amazon seller account data through Amazon's officially approved API programs. This data includes but is not limited to:
All Amazon API data is accessed solely for the purpose of managing and optimizing client Amazon accounts. This data is used exclusively by authorized Marketplace Labs personnel and is never sold, shared or disclosed to any third party.
When clients engage our services we may collect:
When you visit www.marketplacelabs.ca we may automatically collect:
If you contact us through our website we collect:
We use the information we collect for the following purposes:
Given that our core operations involve accessing Amazon seller data through Amazon's official API programs, we maintain the following specific policies regarding Amazon API data:
We only access Amazon seller account data when we have received explicit written authorization from the account owner. Access is granted through Amazon's official OAuth authorization process and all access tokens are stored securely.
We request only the API permissions necessary to perform our agency services. We do not request or store permissions beyond what is required for the specific services we provide to each client.
All data accessed through Amazon's APIs is used exclusively for internal agency operations. This data is:
Amazon API data is retained only for as long as is necessary to provide our services. Upon termination of a client relationship we will delete or return all client data within 30 days unless we are required to retain it for legal or compliance purposes.
Data accessed through Amazon's APIs is also subject to Amazon's own privacy policies and terms of service. We encourage you to review Amazon's Privacy Notice at https://www.amazon.com/privacy
We do not sell, trade, rent or transfer your personal information or Amazon account data to outside parties except in the following limited circumstances:
We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure or destruction. These measures include:
While we take all reasonable steps to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but we are committed to maintaining industry-standard protections at all times.
Under Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) you have the right to:
If you are located in the European Economic Area you have the following rights regarding your personal data:
To exercise any of these rights please contact us at Gurpreet@marketplacelabs.ca
If you are a California resident you have the right to:
Our website www.marketplacelabs.ca may use basic cookies to improve your browsing experience. These cookies do not collect personally identifiable information and are used solely for website functionality purposes. You can disable cookies in your browser settings at any time.
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a minor please contact us immediately.
As we manage Amazon accounts across multiple international marketplaces, data may be processed and stored on servers located in various countries including Canada, the United States and the European Union. We ensure that all international data transfers comply with applicable privacy laws and that appropriate safeguards are in place.
We reserve the right to update this Privacy Policy at any time. When we make material changes we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.
If you have any questions, concerns or requests regarding this Privacy Policy or our data handling practices please contact us:
We will respond to all privacy-related enquiries within 30 days of receipt.